New Sales Training and Sales Coaching Programs By eXubrio

eXubrio Group LLC CEO Paul McAfee announced today that his company has introduced new sales training and sales coaching programs. The programs teach business-to-business sales people how to match customer needs with their products and services. This process also is called consultative selling or needs-based selling.

Not every sale requires a needs-based approach. Some sales are transactional, such as the purchase of a candy bar at the grocery store checkout line. However, many sales situations require consultation with the buyer to determine the right product or service. eXubrio Group’s new sales training program prepares sales people to approach a consultative sale as a relaxed interview process that is enjoyable for both the seller and the prospect.

The properly trained sales person’s goal is to understand the prospect’s needs, and to match appropriate products or services with those needs. This is vastly different from hard sell – or pushy – sales processes taught by other training organizations. An eXubrio Group trained sales person will build rapport, and a trust relationship, with the prospect. The salesperson will ask appropriate questions to understand the prospect’s needs. The ideal conclusion of a successful needs-based sales cycle will hear the prospect explain why he or she wants to purchase the sales person’s product or service.

eXubrio Group sales training and sales coaching services are available immediately. Companies wishing to participate can arrange for in-house sales training and coaching programs. In early 2010, eXubrio Group will begin offering offsite training workshops for companies with small sales forces.

eXubrio Group’s sales training is closely aligned with the business and marketing strategy processes used nationally by eXubrio Group. These include the Delivering Profitable Value methodology developed and practiced by Michael Lanning’s DPV Group LLC. eXubrio Group also uses its unique customer adoption model that identifies the marketing and sales steps through which every customer passes.

eXubrio Group sales training teaches sales people how to recognize the positive business experiences a prospect will receive if they purchase from the sales person. The program helps the sales person recognize where the prospect is in the buying process. Sales people learn how to help the prospect move through the steps to purchase. This integration of a marketing strategy with the sales process differentiates eXubrio Group’s training from others’ training. eXubrio Group will customize and personalize in-house training and coaching programs for each of its clients.

Via EPR Network
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Barclaycard Has Appointed Jim Wadsworth As Its Head Of Strategic Product Management For Prepaid

In his new role, Jim will be responsible for driving forward Barclaycard’s prepaid card activities in the public and private sector.

Jim joins Barclaycard from JP Morgan where, for the past two years, he was responsible for developing and launching its prepaid and commercial credit card offerings in the UK and Europe. Prior to this role, Jim was Chief Marketing Officer of Simpay, the pan-European mobile payment initiative and has also held the position of head of m-commerce at Vodafone UK.

Commenting on his appointment, Jim, a former board director of the Prepaid International Forum, said: “I’m excited by Barclaycard’s commitment to payment innovation and am looking forward to leveraging Barclaycard’s extensive commercial payments activities by developing new prepaid products for both the public and private sector.”

In August 2009, Barclaycard published figures about their customer numbers that showed that it has 11.9m UK customers, 11.8m international customers and 88,000 retailer/merchant relationships. In addition to the UK, Barclaycard operates in the United States, Europe, Africa and the Middle and Far East.

Barclaycard also issues charge and credit cards to corporate customers and the UK Government. Barclaycard partners with a wide range of organisations across the globe to offer their customers or members payment options and credit cards.

Via EPR Network
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Ronald Banaszak Nominated for Board of Directors for CMAA

The Nominating Committee of the Club Managers Association of America (CMAA) has released the 2010 slate of candidates for officers and directors. Mr. Ronald Banaszak, CCM, General Manager/Chief Operating Officer of the St. Francis Yacht Club ( has been nominated as a Board of Director for the 2010 election.

The CMAA has more than 6,000 members, spanning the entire United States as well as Canada, South America, Australia, Europe and as far as South Africa.

As a dedicated and active member of the CMAA since 1995, Banaszak has volunteered for many committees and special projects which prepared him for his term as President of the Southern California Chapter of the CMAA. In 2008, the four California Chapters merged into one large Golden State Chapter of the CMAA.

Banaszak believes in the importance of the ongoing education that CMAA provides for its members. “Our focus needs to remain on fulfilling the educational needs of the members, as well as continuing to foster an environment of camaraderie and keeping the bar set very high as it relates to professionalism,” he states. “By living and enhancing these standards, our association will perpetuate its reputation as the leader that others will follow and emulate.”

“Our association needs volunteers on the Board that can lead, and leadership is a skill CMAA has a track record of developing in its members. Being a product of this leadership development, I am confident this is the area I can best serve CMAA,” says Banaszak. His nomination to CMAA is supported by the Board of Directors of the Golden State Chapter, the Board of the St. Francis Yacht Club, as well as his wife and children.

More information about Ronald Banaszak and his campaign can be found at: or